Saturday, 7 November 2009

Reader Profiles

It's important when you do your assignment that you discuss how the cover appeals to the magazines target audience. You can guess who the target audience is but you can also find out who the target audience is by searching the internet for the magazine media pack/kit. This is sent out to advertisers so that they can tell if their products would appeal to the magazine target audience. Find links below for media packs.

ELLE
http://www.lagardere-advertising.com/Folder-Press/Press-Sheets/ELLE-United-Kingdom

SHORTLIST
http://www.shortlist.com/about-us/article/information-for-advertisers/1

VOUGE
http://www.vogue.co.uk/voguemediapack/swfa/

MEN'S HEALTH
http://www.mhpromos.co.uk/images/MP-Universal.pdf

PRIDE
http://www.pridemagazine.com/resources/PrideMediagroupPack09-lr.pdf






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