Wednesday 22 September 2010

Homework: Due Monday 27th September

Research who the ASA are and what they do, find out what the advertising codes are, and why they are important. Also who are CAP and the BCAP?

ASA http://asa.org.uk
CAP http://bcap.org.uk/The-Codes/CAP-Code.aspx 
BCAP http://bcap.org.uk/The-Codes/BCAP-Code.aspx


This may seem like a grey area but in recent years the ASA have received complaints for the following adverts:


Please ensure that you provide evidence of:

  • Having researched one of the above cases (use the hyperlinks to help)
  • Knowledge the advertising codes

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